About
The Brand
Objects to wear, to gift, or to pass down.
Titlee was born more than twenty years ago from the vision of Séverine Balanqueux, a Parisian designer and illustrator.
Since then, she has been imagining jewelry and everyday objects there where illustration, craftsmanship, and poetry meet. Each creation starts from a drawing, a story, or a detail that caught her attention: a pattern glimpsed around a street corner, a beloved book, a movie, a color, a piece of architecture, a memory...
So many starting points that gradually become objects to wear, to give as gifts, or to keep.
Titlee has grown like this since its beginnings: guided by ideas, encounters, and desires, with a deliberate preference for creations that stand the test of time rather than passing trends.
A story of glances
Titlee was born from drawing.
Before being a piece of jewelry, every creation often starts with a stroke of a pencil. Drawing makes it possible to look at things a little longer, to isolate a detail, a shape, a silhouette, sometimes something that might have gone unnoticed.
Illustration remains at the heart of Séverine's work today and her way of imagining collections. It also feeds the cards, notebooks, posters, and objects that find their place in the world of Titlee.
Create… and choose
Over time, Titlee's universe has expanded to include objects imagined by others.
Playing cards, stationery, books, posters, or small objects encountered along the way during discoveries that Séverine simply would have wanted to bring back home.
Selection is necessarily personal. It evolves with encounters, travels, readings, and the enthusiasms of the moment.
It is not about showing everything or selling everything. Just sharing a few objects that managed to catch the attention.
Time as a stance
At Titlee, things tend to take their time.
The jewelry is produced in small series. Some remain in the catalog for several years, sometimes much longer, because a creation that works does not necessarily need to be replaced by another the following season.
Thus, the collections evolve gently: a new design appears, a color changes, a shape returns.
This pace also leaves time to design, to make, to start over when necessary, and to work with workshops and artisans that Séverine has often known for many years.
Crafted with care
Titlee jewelry is made in small batches with French partner workshops that specialize in their craft.
Cutting, welding, gilding, enameling: every step passes through the hands of artisans with whom a relationship of trust has been built over time.
The final assembly is done in the Titlee workshop in Paris.
A way to stay close to objects, right down to the final gestures.
More than a collection
Titlee is an independent brand, but its universe doesn't build itself.
There is Séverine Balanqueux and her drawings, of course. But there are also craftsmen, photographers, illustrators, printers, gilders, bookbinders, and loyal partners who have sometimes accompanied Titlee for a very long time.
And then there is everything that feeds the rest: books on a desk, cinema, travel, a sign glimpsed in a street, a photograph, Snoopy, Japanese packaging, an unlikely color, or an object that nobody really needed but which suddenly becomes very hard to do without.
This is probably where the common thread of Titlee lies: looking, choosing, designing, and making objects that tell a story. With the hope that they will then find their place in your daily life, accompany an important moment, make someone smile, or become, over time, those little things that we keep without always knowing why.
Photographs: © Agathe Perrin, Olivier Balanqueux & Titlee archives.